The company is designed to be the link between marketing managers of major corporations and grassroots-level marketing opportunities in the urban community.
The privately held company is headquartered in Dallas, Texas, with offices in Atlanta, New York, Birmingham and Nashville. These locations allow easy access to the targeted consumer – African-Americans and Hispanics – for key initiatives and program testing.
GP consists of a governing Advisory Board and a staff with over 50 years of marketing, event management and consulting experience.
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